It does not matter what your website is for, be it business or pleasure, a definite must have is traffic.
The Internet is so big, you are just a little fish in such a big sea.
How to increase your online presence.
Before you can set about increasing the traffic to your site, you will need to plan your marketing campaign.
Learn about your potential visitors
Certain types of traffic generating programs exist, however they will not send you targeted visitors.
If for instance, you had a antiques website, what are the chances someone who found your site through a teenage social site link are going to buy your products? Not very high.
The point I am trying to make is that you need to find out who your potential customers are, then make yourself available to them.
Using search engine optimization
If you are beginner to the world of seo, you may have heard about it and it has had your head spinning.
Don't let anyone tell you seo is quick and easy. It consists of many on site and off site optimization strategies and is very time consuming.
I have a simple seo guide for those of you who want to start at the beginning with seo. Don't worry if you have to call in a seo expert. Outsourcing these kind of tasks can be a wise move.
PPC -Pay per click
Pay per click is advertising your site and paying for each click (visitor) this can be very expensive if not done correctly. Make sure you research or seek advice.
Social networking to get traffic
Links to your site from blogs, forums and message boards, will bring you traffic.
It is important that you do lots of planning and research. A good campaign will lead to good quality traffic.
I hope I have given you some food for thought.
Wednesday, 27 May 2009
Subscribe to:
Post Comments (Atom)
No comments:
Post a Comment